Opening hours, address and telephone number

Open today from 10:00 until 18:00

Opening hours next week
Day Opening hours
Mon 10:00 - 18:00
Tue Closed
Wed - Sat 10:00 - 18:00
Overview of opening hours
Rokin 102
1012 KZ Amsterdam
Plan route Plan route

020 129 111 80

Fashion for Good buitenkant gebouw
Fashion for Good Building Exterior Credits: Presstigieux
Knowing Cotton Otherwise - credit: Lorenzo de Wit
Fashion for Good Museum

In the museum, you will learn where your clothes come from and discover the innovations shaping the future of fashion. Throughout the building, you can find concrete ways to have a positive impact, commit to taking action and shop sustainable products (that is, when you need to shop at all).

Latest technology

The Fashion for Good Museum is an interactive museum outfitted with the latest technology. If you’re interested in fashion, innovation and sustainability this is a fun, immersive must-visit venue in Amsterdam. The museum aims to change the hearts and minds of the visitors by telling stories behind the clothes you wear, shows you how to take action and have a positive impact on the fashion industry. Through a personalised digital journey with an RFID-bracelet you can learn about the history of good fashion, discover sustainable products and explore fashion innovations of the future.


In its GOOD SHOP, the Fashion for Good Experience also showcases current concepts that show good fashion is already available today. The store features curated product collections that are built around inspiring themes and swapped out every six months.

Knowing Cotton Otherwise

Cotton is perhaps the world's most well-known fabric, however, many stories behind cotton are less known. These untold and sometimes unexpected perspectives have been collected and brought together in the exhibition, Knowing Cotton Otherwise. Centred on collectivity and community, local artists have been invited to present work that connects and intersects with different themes relating to the story of cotton. By mixing styles and stories, Knowing Cotton Otherwise creates a multifaceted experience, inviting you to reflect, question, play and wonder.


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